As attention spans shorten and schedules get more hectic, parents are more pressed for time than ever before. That means they need to be able to access key school communications faster and with less effort. There are five key things… Continue Reading →
While parents and kids are staying on top of the blistering pace of technology, small schools are falling behind in their adoption of modern methods to communicate and engage with their parents. Small school administrators are constantly challenged with the… Continue Reading →
While most small and private schools dedicate thousands of dollars each year to make sure their classroom technology is up to date, that same dedication is less common when it comes to deploying technology to communicate with parents. The gap… Continue Reading →
The Reality in School Parent Engagement – Is Your School Moving Forward or Going Backward? Small schools are falling behind the times if they continue to …. Communicate and engage parents primarily through websites or newsletters. Use benevolent parents or… Continue Reading →
Blogs, websites, Facebook pages, printed and digital newsletters (anything more than a page does not get read), calendars, twitter updates and personal reminders…the school’s communication arsenal continues to increase …and school resources and front desks are stretched thin, … if… Continue Reading →
ID-10071537Now that school has been in session for about a month, many schools are in the process of organizing their first round of parent/teacher conferences. Scheduling parent conferences can be a cumbersome process. Many schools continue to use low tech… Continue Reading →
There are three fundamental marketing challenges facing small and private schools today – Marketing to prospective parents who are their true customers Increasing enrollment Engaging new and existing parents using modern communication solutions And most importantly, doing all of the… Continue Reading →
When parents tell you they’d like to be more involved but just have ‘too much going on’, that should be the beginning of your conversation with them, not the end. Let’s face it, today’s parent is more stressed out than… Continue Reading →
Engaging today’s mobile parents in the “Me Generation Schools are operating in a time where the parental expectations are high. Schools are struggling to keep up to the growing demands of their parents while maintaining parental loyalty and the enrollment… Continue Reading →
If your private or small school is still holding off providing a mobile app for parents to access information via their smart phones, you may be losing both the mind share and revenue of an increasing segment of your parent… Continue Reading →
Competitive edge has become more critical than ever in the ongoing battle for students. Private schools, especially small schools, are ever on the search for new ways to ignite enrollment and gain an edge against the growing number of options… Continue Reading →
There is no question that all schools, public and private, have to watch their budgets these days. As school administrators brace for a challenging new year, many have spent the summer patching up old websites, working out the bugs in… Continue Reading →
When it comes to communicating with parents and students, many schools address the challenge by putting even more information — forms, calendars, pdfs, instructions — on their websites. As more information becomes available, additional pages are added and more downloads… Continue Reading →
When it comes to using technology in schools, only 56% of parents feel that the schools their children attend have adequate technology. This was the finding of a recent survey from the Center for the Digital Future. Now, for most… Continue Reading →
With all the technology being used inside the classroom today, it is amazing how little technology is used outside the classroom to maximize (and automate) communications between parents and schools. Parents are still being buried with flyers, calendars, forms and… Continue Reading →
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